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Meet Our Professionals

Eva G. Frongello

Partner

Eva Frongello is dedicated to helping clients capitalize on their intellectual property assets and develop innovative products. She is skilled at providing a full range of intellectual property solutions, including preparing and prosecuting trademark applications, conducting clearance searches, navigating intellectual property disputes, and negotiating coexistence and license agreements.

She represents clients that range from Fortune 500 companies to public and private colleges to startups. Her clients span diverse industries, such as technology, sports and entertainment, and life sciences. She enjoys collaborating with clients via technology to function as a fully integrated member of their teams, including in providing counsel on product development. She is also experienced in negotiating nondisclosure and similar commercial agreements connected to the protection and monetization of intellectual property assets.

Eva serves on the International Trademark Association (INTA) Indigenous Rights Committee, which develops and advocates policy on the impact of indigenous rights and their enforcement on trademark rights. Prior to attending law school, Eva participated in Teach For America, where she taught high school social studies.

Eva received her law degree and bachelor's degree from UNC-Chapel Hill. In law school, she was a staff member for the North Carolina Law Review.

Representative Experience

  • Assisted clients ranging from Fortune 500 companies to private entities and individuals with the full range of legal services necessary to establish and maintain a strong, lasting trademark, including:
    • Advising and assisting with mark adoption and selection.
    • Counseling on what the law (and marketing research) recognizes as inherently strong marks.
    • Conducting availability analysis, including infringement analysis with respect to preexisting trademark rights of others.
    • Overseeing trademark applications, registrations, and maintenance in the United States and internationally.
    • Enforcing trademark, service mark, and trade dress rights and maintenance of such rights.
  • Prosecuted trademark and service mark registration applications before the United States Patent and Trademark Office (USPTO).
  • Represented clients in connection with trademark opposition proceedings before the Trademark Trial and Appeal Board (TTAB).
  • Directed and oversaw the worldwide management of trademark portfolios for a range of clients, including working regularly with foreign counsel in Canada, Mexico, Asia, South America, Europe, and other jurisdictions.
  • Represented clients in a variety of industries, including a world famous golf resort, beverage companies, retail companies, music companies, technology and pharmaceutical companies, health care companies, fashion companies, and a variety of startups.

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Honors & Awards

  • The Best Lawyers in America "Ones to Watch" in Intellectual Property Litigation, 2021-2025; Intellectual Property Law, Medical Malpractice Law for Defendants, 2022-2025, Real Estate Law, 2024-2025
  • Business North Carolina magazine's "Legal Elite" in Intellectual Property, 2023-2025
  • North Carolina Super Lawyers, Rising Star, 2022-2024
  • Leadership Raleigh, Class of 2025
  • Recipient, Gressman-Pollitt Oral Advocacy Award, Best Appellant

Memberships

  • International Trademark Association (INTA), Indigenous Rights Committee, 2023-present
  • North Carolina Bar Association
  • Wake County Bar Association
  • McIntyre-Whichard Legal Fellows Program, Mentor